O-I gave the bottle a modern, clean look by adding a label recess to the design, but retained its recognisability for the Belgian market.
Gerard Pille, Sales and Distribution Director O-I Benelux: “We were able to carry out this special project by combining our expertise with that of our Belgian partner Gaasch Packaging. We are proud to be able to associate our name with these water brands.”
“O-I fulfilled our expectations perfectly as our partner for the design and production of the new returnable bottle,” adds Cedric De Bruyn, Account Manager at Gaasch Packaging. ”In Belgium, there is a long tradition of water in returnable bottles, with a large number of customers using the same bottle. Thanks to the commitment of all stakeholders, water in glass bottles continues to have a bright future.”